Launch 360

What is a 360 Degree Feedback Survey?

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In today’s fast-paced and competitive corporate world, continuous feedback is paramount for personal and professional growth. One of the most effective tools to receive comprehensive feedback is the 360-degree feedback survey. At Launch 360, we specialize in offering these assessments, and we believe in their transformative power. But what exactly is a 360-degree feedback survey? Let’s dive in.


Defining the 360-Degree Feedback Survey


A 360-degree feedback survey, often simply referred to as a ‘360 survey’, is a systematic collection of performance feedback from various sources who interact with the individual being evaluated. Unlike traditional feedback mechanisms, where feedback comes solely from a supervisor, a 360 survey encompasses a full circle of perspectives.


Who Provides the Feedback?

The “360” in the name represents the full circle of individuals who provide feedback:

  1. Managers: This is the traditional top-down feedback that many are familiar with. It evaluates the individual’s performance from a managerial perspective.
  2. Peers: Colleagues who work alongside the individual. Their insights can be invaluable, as they often collaborate closely on projects and tasks.
  3. Subordinates: If the individual has a managerial role, feedback from team members they lead can offer insights into their leadership style and efficacy.
  4. Self: The individual being evaluated also provides self-assessment, which offers a chance to introspect and compare one’s self-perception with the perceptions of others.
  5. External stakeholders: In some cases, feedback can also be solicited from clients, vendors, or other external stakeholders who interact with the individual.


Why is 360-Degree Feedback Important?


Comprehensive View: Traditional feedback mechanisms can sometimes provide a narrow or biased view of an individual’s performance. A 360-degree feedback survey provides a holistic picture of an individual’s strengths and areas of improvement.


Self-awareness: By comparing feedback from various sources with their own self-assessment, individuals gain insights into how their behavior and performance is perceived by others. This self-awareness can lead to more informed personal and professional development choices.


Encourages Open Communication: This kind of feedback culture promotes open communication and transparency in organizations. It can help bridge the gap between different levels in an organizational hierarchy.


Informative for Management: For organizational leaders, the aggregated data from 360 surveys can provide insights into team dynamics, leadership effectiveness, and overall organizational health.


Launch 360’s Approach


At Launch 360, we’ve designed our 360-degree feedback survey to be comprehensive, user-friendly, and actionable. With our approach, we ensure:


Participants spend approximately 15 minutes to numerically rate the 6 leadership characteristics measured by the 360 leadership feedback assessment. Written comments related to the participant’s strengths and weaknesses are also asked for within each category. Once the Participants have submitted their survey responses, a comprehensive, easy to read report is then generated by Launch 360 and delivered to the administrators portal.


Remember, all feedback is anonymous. While the administrator can see who participated, all answers are aggregated and confidential.


Our dynamic report covers 6 key leadership areas:


Executive Presence

Ability to command attention, inspire trust, project confidence and create influence, while projecting a sense of gravitas and authority.



The ability to inspire, guide, and influence individuals or teams towards a common vision and goals, while promoting innovation, driving change, and achieving sustainable success.


Staff Management​

The process of overseeing and coordinating employees’ activities, responsibilities, and development within an organization to optimize their performance and achieve organizational objectives.


Relationship Management

The practice of building and maintaining positive and mutually beneficial connections with individuals, stakeholders, or organizations to foster collaboration, trust, and achieve common goals.


Social Awareness

The ability to discern the appropriate moments to speak and listen, demonstrating sensitivity and respect for others’ perspectives and feelings.



The ability to articulate thoughts with precision, tailor the message to suit the intended recipients, and convey information, ideas, and messages clearly, concisely, and effectively.


Ready to get started? Purchase your 360 Leadership Assessment today!

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